Creating sophisticated websites and mobile app designs for tech and SaaS.
0.2 seconds
That’s all it takes to capture people's attention. It’s the same time as the blink of a human eye.
So let's make it count.
Hi, I'm J. Product and web designer.
For 15 years I’ve been supporting businesses with intentional, strategic experiences designed for the modern era. Based in Sydney, Australia and available for projects globally.
About Me
Kelsey Burton – brand and website
Sovr – iOS app design
Website design
that puts your brand in the best light possible, and converts visitors.
AI-agent optimised
websites that make sure you're found in AI search.
Product design
for web applications and iOS apps. Zero-to-one and established products.
Design systems
that streamline your development with consistent design.
Testimonials
My goal is to support your business with intentional and outcome-led design. Here's what clients had to say.
Nigel Houghton
Hat Media, CEO
"Partnering with J Bank Design has allowed Hat Media to broaden our service offerings, deliver faster turnarounds, consistently exceed client expectations, boosting our project success rates and attracting new leads."
Vanessa Lennon
Glider, CMO
"Jeremy was a delight to work with — understood the brief, clarified information as needed... and importantly delivered a high quality final design that has helped elevate the Glider brand. Early indications show improved engagement metrics."
Lachlan Booker
Booker Audio, Founder
"My experience with Jeremy highlighted the impact that careful and intentional design has on real business outcomes. I’ve seen a multitude of leads convert into real repeat business as a direct result of his work."
Dan Newman
Xero, Creative Director
"Jeremy is one of the most organised and talented designers I’ve had the pleasure of working with. He pushed the boundaries of what we did with the site, art direction and brand at Xero. I wouldn’t hesitate to work with him again."
Design is a process, unique to every project. Here's what it looks like.
Discovery
All projects start from a place of curiosity and understanding. What’s your current state and future state, and how can I help you?
Defining success
Let’s identify your project goals, key milestones and what success looks like to the business.
Design Phase
Ideas take shape through considered design rounds, refined with your feedback until the experience feels right.
Launch & Support
Going live is just the start. If you like, we can measure, learn and keep improving as your business evolves.
Frequently asked questions
Answers to some common questions.
A custom Webflow website in Australia typically costs $5,000 to $15,000 AUD, depending on the number of pages, CMS needs and integrations. Template-based builds sit at the low end; custom design built around your business goals sits higher. My projects are at the considered end of that range because they start with strategy. Webflow hosting is billed separately, and I'll walk you through it upfront.
A custom website is worth it when your site has to win trust quickly: with investors, enterprise buyers or high-value clients. Templates are fine for testing an idea. A custom site is designed around your audience, your offer and your conversion goals, so it does more of the selling before anyone reaches out to you.
Most custom websites take 4–8 weeks from discovery call to launch. That covers discovery and goals (about 1 week), design rounds (2–4 weeks), Webflow build and content (2–4 weeks), then testing and launch. Larger sites or ones with many integrations take longer, and I'll give you a firm timeline before we start.
AI tools recommend businesses they can clearly understand and trust. That means a fast site Google can crawl, plain descriptions of what you do and who you serve, structured data that matches the page, consistent business details across the web, and mentions or reviews on other sites. There's no shortcut or special code; it's good fundamentals done consistently.
A well-built website is a foundation for search visibility, but SEO is an ongoing practice, not a one-time setup. Every site I build is structured with search in mind — clean code, fast load times, proper headings, and on-page fundamentals in place from day one. Beyond that, ranking depends on content, consistency, and time. I'll set you up well and be honest about what's realistic to expect.
No. Alongside websites, I design web apps and iOS apps, from zero-to-one products through to established platforms, and build design systems that keep your product and website consistent as you grow. With a strong background in tech and marketing, I also take on brand design projects.
With a senior freelancer you work directly with the person designing and building your site, with no account managers in between. You get agency-level experience (I've worked with Xero, AKQA and RedBalloon) without agency overheads, plus faster decisions and one point of contact. For very large programs, I bring in trusted specialists as needed.
I'm based in Sydney and work with businesses across Australia, New Zealand, and the United States. Most projects run remotely with video calls and shared design files, and I'm happy to meet in person for Sydney clients.
The site is yours. You can edit content, add pages, and manage it through Webflow's visual editor without needing to come back to me for routine changes. I offer ongoing Webflow support for businesses that want a longer-term working relationship — whether that's periodic updates, new sections, or evolving the site as your business grows.
Design Insights
What I'm thinking about on design, AI and aspects of creative direction.